How to Earn with Adsterra: A Beginner's Guide to Monetizing Your Website

 

If you're a website owner, blogger, or digital marketer looking to monetize your traffic, Adsterra could be the perfect solution for you. It's a popular ad network that offers a variety of advertising formats and competitive payouts. In this blog post, we'll walk you through how to get started with Adsterra, how to maximize your earnings, and tips for optimizing your ad strategy.

What is Adsterra?

Adsterra is a global ad network that connects advertisers with publishers (like you) to display ads on your website, blog, or app. They specialize in providing high-converting ad formats, including display banners, pop-unders, push notifications, and more. Adsterra works on a cost-per-impression (CPM), cost-per-click (CPC), and cost-per-action (CPA) model, allowing you to earn money based on how users interact with the ads on your site.

The platform is known for its high payouts, fast payments, and variety of ad formats, making it an attractive option for both new and experienced website owners.

How to Get Started with Adsterra

1. Sign Up for Adsterra

The first step to earning with Adsterra is creating an account. Signing up is simple and quick:

Visit the Adsterra website and click on the "Sign Up" button.

Fill in your basic details (name, email, website URL, etc.).

Provide payment information so Adsterra can send you earnings.

Adsterra doesn't require you to have a massive amount of traffic to get started, so it's a good option even for smaller or niche websites.

2. Add Your Website or App

Once you’ve signed up, the next step is to add your website or app to the Adsterra platform. They’ll review your site to ensure it meets their policies and guidelines.

During this process, Adsterra checks for:

Quality content: Your site should have original, valuable content.

Traffic quality: Adsterra requires that you have a decent amount of traffic, though there’s no strict minimum.

No prohibited content: Adsterra doesn’t allow sites with adult content, illegal activities, or other types of content that violate their guidelines.

After your site is approved, you can start monetizing immediately.

3. Choose the Best Ad Formats

Adsterra offers several types of ad formats to choose from. Here are some of the most popular ones:

Display Banners: These are the traditional banner ads you see on websites. Adsterra provides several sizes to choose from, and you can place them in different parts of your site (e.g., header, sidebar, footer).

Pop-Under Ads: These ads appear in a new browser window when a user clicks anywhere on your website. They tend to have a high CPM (Cost per Thousand Impressions) rate.

Native Ads: These ads match the look and feel of your site, making them less intrusive while still providing a good user experience.

Push Notifications: These ads are delivered to users via web push notifications. When someone subscribes to your notifications, they receive targeted ads even when they’re not on your site.

Interstitial Ads: Full-screen ads that appear between page loads. These are often high-performing because they grab the user’s full attention.

4. Get the Ad Code and Place It on Your Site

After you’ve chosen the ad formats you want to use, Adsterra will provide you with a piece of code for each ad format. You simply need to copy and paste the code into the relevant sections of your website or app.

For example, if you’re using banner ads, you’ll place the ad code in the HTML of your site where you want the banner to appear. If you’re using pop-under ads, Adsterra will provide instructions on how to implement that feature.

5. Monitor Performance and Earnings

Once your ads are live, you can log in to your Adsterra dashboard to monitor your performance. Here, you can track metrics such as:

Impressions: How often your ads are displayed to users.

Clicks: How often users click on your ads.

Revenue: How much money you’re earning.

ECPM (Effective CPM): A metric that tells you how much you earn per 1,000 impressions.

Use these metrics to optimize your ad placements and experiment with different ad formats to see what works best for your audience.

Tips for Maximizing Your Earnings with Adsterra

1. Optimize Ad Placement

Ad placement plays a crucial role in how much you can earn with Adsterra. Try testing different locations for your ads to see which performs best. For example:

Above the fold: Placing ads in areas where users can see them immediately, without scrolling, tends to generate more impressions.

In-content ads: Placing ads within or between your content can lead to higher click-through rates (CTR), especially for native ads.

Mobile optimization: Make sure your ads look good and load quickly on mobile devices, as a large portion of web traffic comes from smartphones and tablets.

2. Experiment with Different Ad Formats

Some ad formats perform better than others depending on your website’s niche and audience. For example:

Pop-under ads work great for sites with a lot of traffic and can offer high CPM rates.

Native ads are often preferred for blogs or content-based websites, as they blend seamlessly with the site’s content.

Push notifications work well for sites that have returning visitors, as they target users even when they’re off your site.

Experiment with different formats to see what resonates most with your audience.

3. Focus on High-Traffic Pages

To maximize your Adsterra earnings, focus on driving traffic to your highest-performing pages. Whether it's blog posts, product pages, or landing pages, the more visitors you have on those pages, the more ad impressions and clicks you can generate.

4. Target the Right Audience

Adsterra offers a range of targeting options that allow advertisers to reach specific audiences based on demographics, interests, location, and device. As a publisher, you can take advantage of this targeting to ensure that the ads displayed on your site are relevant to your visitors.

Make sure your content matches the type of ads you're displaying for a better user experience and higher engagement.

5. Use Multiple Ad Networks

While Adsterra is a great network to work with, you can also use it in combination with other networks, such as Google AdSense or Media.net, to diversify your ad revenue. Just make sure the ad formats don’t conflict with one another or annoy your visitors.

How Much Can You Earn with Adsterra?

Your earnings with Adsterra depend on several factors:

Traffic Volume: More visitors generally mean more impressions, leading to more potential revenue.

Ad Format: Different ad formats have different payment structures. For example, pop-unders usually pay more per impression than display banners.

Audience Demographics: Ads targeted to high-value demographics (such as users in high-paying countries like the U.S., UK, and Canada) tend to perform better.

Traffic Quality: Organic traffic (from search engines) typically performs better than traffic from sources like social media or paid ads.

On average, publishers can expect an ECPM ranging from $1 to $10, depending on the factors mentioned above. If you have a niche audience or high-quality traffic, your earnings could be even higher.

Final Thoughts

Monetizing your website with Adsterra is a straightforward process, and with the right strategy, you can start earning a steady stream of income from your website traffic. By choosing the right ad formats, optimizing your ad placements, and experimenting with different strategies, you can maximize your earnings and create a profitable online presence.

If you're new to Adsterra, take some time to understand the platform, experiment with different ad types, and monitor your results to find what works best for your audience. With patience and consistency, Adsterra can become a reliable revenue stream for your website.